Linux advocates have an advantage - logic and reason are on our side. We can dispel the myths, deflect the fud and rattle off the many reasons why our favourite OS is the best choice for most situations. We have all the facts at our fingertips and can use them to reply to any question. Any question that is, until we are asked "if it's so good, why isn't everyone using it?" We all know that Microsoft has used tactics, many unethical, some illegal, to keep the sheep together; but even knowing this the sheep follow each other and stay in the pasture. Perhaps there is an explanation, one that will at least help us to understand why the shepherd has such power. But first we must consider an example of sheepish behaviour, one that will show clearly why the shepherd is laughing. The case that follows is just an overview for the purposes of brevity.